S čiernou obálkou knihy o podnikaní - strana 4 z 4

La vera leadership è un viaggio che dura tutta la vita e che richiede un apprendimento continuo. Uno dei più grandi esperti di leadership, John C. Maxwell, mostra come individuare il livello di leadership in cui ci troviamo...

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Effective requirements discovery and analysis is a critical best practice for serious application development. Until now, however, requirements and Agile methods have rarely coexisted peacefully. For many enterprises considering Agile approaches...

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The first account of one of the 21st century's greatest business stories, Tesla and Elon Musk.

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Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers. In nearly every moment of our waking lives, we face a barrage of advertising enticements, ...

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A masterclass in how to be more creative, from one of the world's true advertising greats. How do you make something out of nothing? One Plus One Equals Three goes straight to the heart of the creative impulse...

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The inside story of the rise and fall of WeWork, showing how the excesses of its founder shaped a corporate culture unlike any other. Christened a potential savior of Silicon Valley's startup culture, Adam Neumann was set to take WeWork...

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In Rebel Talent, award-winning Harvard Business School professor and behavioural scientist Francesca Gino shows us why happiest and most successful among us are those who break the rules and how we can all do it more...

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One of the most established authorities on leadership today, John C. Maxwell speaks to over 350,000 people each year. His most popular topic is The 5 Levels of Leadership, which he now shares with readers...

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A comprehensive reference for any professional to understand the capabilities and competencies required for effective Pricing and Profitability Management. It describes each of the six competencies (Pricing Strategy, Price Execution, ...

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As a young man, Ed Catmull had a dream: to make the world’s first computer-animated movie. Following a Ph.D. at the University of Utah, where many computer science pioneers got their start, Catmull secured a partnership with George Lucas which ...

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Everyone should work for themselves. But don't cashflow forecasts, tax returns and P&Ls all sound a bit of a faff? Fear not: help is at hand. In Business for Bohemians, Tom Hodgkinson combines ...

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The bestselling author of The Black Swan and 'the hottest thinker in the world' (Sunday Times) is back with a book challenging many of our long-held beliefs about risk, reward, politics, religion and financeHow can a stubborn minority easily ...

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How to be a go-getter who is unstoppable? If you intend to read only one book this month, then make it this one. This is a fable about how a go-getter succeeds even when the odds are against him. The book is a grand...

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Adopted internationally by business schools, MBA programmes and marketing practitioners alike, The New Strategic Brand Management is simply the reference source for senior strategists, positioning professionals and postgraduate students...

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What does it mean to be a man in the modern world? Throughout history, being a man has meant different things. Maybe being a man was about being a good hunter, or a good soldier, a good businessman or maybe good with...

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