KnihyOdborné a náučnéWord of Mouth Marketing

Word of Mouth Marketing

How Smart Companies Get People Talking

With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for... Čítať viac

Vydavateľstvo: Greenleaf, 2012

Počet strán: 240

Brožovaná väzba
Angličtina

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Word of Mouth Marketing - Andy Sernovitz, Guy Kawasaki, Seth Godin, PressBox, 2015

Brožovaná väzba
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23,57 €

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With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth.

Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz.