Blue Ocean Strategy
How to Create Uncontested Market Space and Make Competition Irrelevant
- Vydavateľstvo
- Harvard Business Press, 2005
- Počet strán
- 256
Written by the business world's new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today's crowded market place... Čítať viac
- Kniha
- Angličtina
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