Na tému marketing knihy o biznise a manažmente v cudzom jazyku

Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process...

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  49,98 €

  -5 %

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Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people...

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  27,45 €

  Na sklade > 5 ks

This revised edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing,retailing,catalogues, company magazines and internal communications, and aspects of writing for social media are integrated throughout...

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  32,19 €

  -2 %

  Na sklade 2 ks

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers...

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  28,95 €

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David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything...

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  14,65 €

  -2 %

  Viac ako 30 dní

Jordan Belfort - immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star...

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  16,50 €

  Na sklade 2 ks

If the future is going to be creative, then Hegarty on Advertising points you in the right direction. Written by one of the world’s legendary advertising men...

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  20,92 €

  -5 %

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Why are you struggling to grow your business when everyone else seems to be crushing their goals...

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  26,84 €

  -4 %

  Viac ako 30 dní

From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success...

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  20,92 €

  -5 %

  Viac ako 30 dní

Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription? These choices might appear to be freely made...

• Knihabrožovaná väzba
  18,56 €

  Viac ako 30 dní

Advertising is selling us a dream, a lifestyle. It promises us fulfilment and tells us where to buy it – from international flights to a vast array of goods we consume like there is no tomorrow...

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  24,73 €

  -5 %

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In a world defined by digital products and immediate gratification, how can your brand stand out? When consumers can easily have anything, how can your brand be the one thing they can't live without? ...

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  14,45 €

  -3 %

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  11,96 €

  -20 %

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When the world's biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne...

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  29,54 €

  -9 %

  Na sklade 1 ks

You know you need to get the word out. But where do you start? How do you keep track of everything? Don't work harder—work smarter. The key is to stay organized and focused through solid project management skills...

• Knihabrožovaná väzba
  67,08 €

  Do 4 – 7 dní

This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank...

• Knihabrožovaná väzba
  51,32 €

  Viac ako 30 dní

This book will change the way you think about persuasion, and have you closing deals in no time...

• Knihabrožovaná väzba
  14,19 €

  -2 %

  Na sklade 1 ks

How did the start-up dating app, CLikD, quickly rise to become an award-winning competitor to Tinder and Bumble...

• Knihabrožovaná väzba
  61,67 €

  -4 %

  Na sklade 2 ks

Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today's celebrities...

• Knihabrožovaná väzba
  27,56 €

  -3 %

  Viac ako 30 dní

If you want to be the best, you have to have the right skillset. From strategy, mobile and ecommerce to social media, SEO and PR, The Ultimate Marketing and PR Book is a dynamic collection of tools, techniques, and strategies for success...

• Knihabrožovaná väzba
  18,50 €

  Na sklade 1 ks

In this groundbreaking book Phil Barden reveals what decision science explains about people s purchase behaviour, and specifically demonstrates its value to marketing...

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